Elementor, one of the biggest website-building platforms in the world, will lay off more than 100 employees. This comes to approximately 30% of the company’s workforce. CEO Yoni Luksenberg said they underestimated how fast AI is changing the way websites get built, and that AI agents now do the work.
Elementor currently powers more than 25 million websites and is installed on roughly 13% of all websites worldwide. The company said in a statement that it has been profitable and stable for years but recognizes a fundamental and accelerating change in the way websites are built and consumed, a world in which, alongside humans, AI agents are becoming key builders, users, and navigators.
In this new environment, the nature of the website itself is changing: from an interface designed primarily for human browsing to one that is also actively interacted with by intelligent agents. This comes as an increasing number of AI-related layoffs are taking place across the tech industry.
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As part of the restructuring, Elementor will transition to a flatter organizational structure with fewer management layers. Affected employees will be invited to reports, according to reports. Elementor said it is committed to supporting departing employees with expanded assistance packages and favorable severance terms beyond legal requirements.
“Over the past decade, we have proudly led the creator revolution on the internet. In recent years, we dared to explore new growth directions, but we underestimated the speed of technological disruption and its impact on the traditional model,” Lukensberg said.
“Elementor is a healthy, profitable, and independent company, and from that position we chose to do a reset: a lean, flat, and agile organization focused on our core product and community. This is a very painful step, and I am grateful to everyone who has built Elementor with us so far.
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This change is essential to ensure that Elementor remains independent and strong, and continues to lead the next chapter of the web,” he added.
Elementor is the latest among the many tech companies that have recently announced layoffs, citing AI as the reason behind them.
Two days ago, Rackspace Technology announced it is cutting approximately 750 jobs, or about 15% of its global workforce, as the cloud computing company shifts resources toward enterprise artificial intelligence.
Earlier, Oracle reduced its global workforce by about 13% during its 2026 fiscal year, eliminating roughly 21,000 jobs, amid a restructuring including AI expansion.