Spotify is rolling out a new feature that lets parents prevent their children’s music from influencing their personalized recommendations and annual Wrapped results, addressing a longstanding complaint among family users.
The feature, announced Sept. 15, allows users to exclude kids’ and family music from their Spotify taste profile. Once enabled, songs intended for children will no longer influence personalized playlists such as Discover Weekly and Daily Mix or the platform’s year-end Wrapped summary.
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The change is rolling out globally on mobile devices for both free and Premium Spotify users. The setting is optional and initially remains enabled by default, meaning users must switch it off if they do not want children’s listening activity included in their taste profile.
Why Spotify made the change
The issue has become increasingly common in households where parents and children share devices.
Smart TVs, speakers and other connected devices are often linked to a parent’s Spotify account, particularly in common areas of the home. Children may also use a parent’s account while traveling in a car or listening to music in their bedrooms.
As a result, songs played for children can become part of the listening history Spotify uses to determine a user’s musical preferences which can affect recommendations and, perhaps most noticeably, Spotify Wrapped, the company’s annual summary of a user’s listening habits.
Spotify said the new setting can exclude music such as songs from animated movies, family television shows, nursery rhymes and other music specifically aimed at children.
The exclusion also works retroactively. This means previously played children’s music will no longer be counted toward a user’s Wrapped results once the feature is activated.
A broader push to give users more control
Spotify had previously allowed users to exclude individual tracks or playlists from their taste profile, but that process required users to identify and remove music manually.
The new option provides a broader solution for parents who regularly share their accounts with children. Spotify has also been expanding tools designed to give families greater control over children’s listening. In July, the company expanded its Managed Accounts feature to free-tier users in several countries, including the United States. Managed Accounts give children separate listening spaces with parental controls, helping prevent their music choices from affecting a parent’s recommendations and Wrapped results.
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The company has also been working on broader controls for its Taste Profile. In March, Spotify announced a feature allowing users to review and edit the profile that informs recommendations, personalized playlists and Wrapped.
For parents who continue using a shared account or device with their children, the new kids’ music setting offers a simpler way to keep family listening from reshaping their personal Spotify profile.