Apple is changing things up for its upcoming product launch. The tech giant is reshuffling its product release schedule ahead of the launch of its first-ever foldable iPhone, The Information reports, citing unnamed sources.
Apple’s new foldable phone is expected to feature a book-style design with a 7.8-inch internal display and a 5.5-inch outer screen. Apple is said to be developing a unique hinge and display material to eliminate the visible crease common in current foldable devices. The build may include a titanium alloy frame, a side-mounted Touch ID sensor, and AI-driven software enhancements.
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Analysts predict the device will offer advanced multitasking features, appealing to productivity-focused users. It’s likely to include dual rear cameras and front-facing cameras on both displays. Estimated to cost between $2,000 and $2,500, it will target the premium segment. Initial production could begin in Q4 2026, with expected shipments of three to five million units. Apple’s entry is anticipated to revitalize the slowing foldable market and influence industry standards.
Breaking from tradition, Apple will reportedly debut its long-anticipated “book-style” foldable device and other Pro-tier models in fall 2026, and shift its standard model updates to spring 2027. The staggered schedule aims to revive “long-stagnant” iPhone sales, which account for over half of Apple’s revenue. It also gives Apple time to expand its manufacturing efforts in India.
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As Apple prepares to launch its first foldable iPhone in 2026, a bold move into a new product category, it is also reshaping its global supply chain in response to geopolitical tensions, rising tariffs, and the need for manufacturing resilience.
Foldable devices demand advanced engineering, specialized materials, and precision manufacturing,traits that Apple has long relied on Chinese partners like Foxconn to deliver. However, with escalating U.S.-China trade tensions, including steep tariffs introduced under the Trump administration, Apple is under pressure to diversify production away from China. These tariffs have already increased Apple’s costs by nearly $1 billion per quarter.