Meta has quietly launched Pocket, a new AI-powered app that lets users create small interactive apps and games using text prompts. The company describes Pocket as a “creative platform for making and sharing gizmos,” featuring a scrollable discovery feed where users can explore and play creations made by others.
The launch follows Meta’s acquisition earlier this year of the team behind AI gaming platform Gizmo. According to TechCrunch, Pocket shares many similarities with Gizmo’s original app, which remains available. Like Gizmo, Pocket enables users to generate interactive experiences from written prompts and includes a feed for discovering community-created content.
Alessandro Paluzzi, a reverse engineer and regular spotter of new apps and features, first noticed the app’s launch this morning and published a Play Store screenshot of the app on X.
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“Scroll a feed of gizmos from people around the world,” Meta noted in Pocket’s Google Play description. “Gizmos respond to your touch and the tilt of your phone. They play sound effects and your favorite songs. They can use your camera or pull in photos from your camera roll. Some can even reason about the world around them.”
Meta also described a gizmo as a “playable AI-generated experience,” and when you post one, you can choose to let other people remix them, according to the tech giant.
“The Pocket app is not yet available everywhere,” Meta’s Help Center said. “If it is available for you, some features may not yet be available in your area.”
According to data from app intelligence provider Appfigures, Pocket was first launched on June 29 on the App Store and Google Play.
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Business Insider reports that Pocket isn’t the only app trying to build out a social feed around vibe-coded games. Sekai, an app with a similar premise, recently raised $20 million in Series A funding.
TechCrunch mentioned that Pocket is another example of Meta’s attempts to make AI creation tools more mainstream. This included AI-generated images created through its Meta AI app and AI videos created with its app called Vibes. It also added AI features across all of its social platforms, and into its video-editing app for creators, Edits.
Since Meta has not officially announced Pocket’s debut, it’s likely that Pocket is still in its initial experimentation phase. Gizmo, however, had generated 635,000 lifetime installs across both iOS and Google Play, according to Appfigures, which noted it had a 98% positive sentiment.