Orange Slice, a Y Combinator-backed startup that helps users connect with ready-to-buy customers, has officially launched. The startup uses AI agents that search the web for signals and firmographic data that suggests a customer wants to purchase a particular product.
Founders Kishan Sripada and Vihaar Nandigala noticed that sales teams often waste time and money reaching out to people who aren’t good fits for their product. Orange Slice is meant to solve this problem and ensure that the right people know about the right products.
READ: Space tech startup Apolink raises $4.3 million to improve satellite connectivity (July 15, 2025)
The startup approaches this by building custom scraping and crawling infra that finds high-intent prospects by scanning online data sources such as company websites, news articles, job postings, and social media. It specializes in industry-specific data sources like court dockets for legal tech, building permits for proptech, or freight brokerage listings for logistics.
“Think about it like assigning a “score” to all potential prospects so you spend time focusing on ones that are already likely to buy,” the founders say.
Orange Slice analyzes “online signals” to find the perfect customer for a specific product. “We can do this for any signal,” the founders say. “Think of companies that have a CEO that ran track at Harvard. Or companies that have a VP of sales that only has four fingers.” The company website claims their AI agents “work 24/7 to identify your ideal customers, delivering qualified leads while you sleep.”
Orange Slice also claims to use GTM intelligence to get a full cross-section of users’ prospects. GTM refers to Go-To-Market Intelligence, a transformative approach that equips companies with a combination of data, real-time insights, and AI-powered automation to drive growth. GTM helps businesses align sales, marketing, and operations around a unified strategy.
READ: ‘ChatGPT with hands’: AI agent Dash debuts to automate workflows across platforms (July 10, 2025)
The founders came up with this startup after seeing firsthand how hard sales can be if they’re not targeting the right customers. Sripada previously ran a growth experiment at Ramp where he noticed that growth doesn’t come from gimmicky emails, but from finding the right customers at the right time.
Nandigala learned similar lessons when he sold his first restaurant tech startup at 19. The co-founders are both alumni of the University of Michigan. Nandigala is also the co-founder of BitBasil and KitchenKonnect, and has held an analyst role at J.P. Morgan previously. Sripada is also the founder of choreography software company Formi, and a software engineer.